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Fox has teamed up with Kids at Play to revamp the YouTube version of the popular show, The Soup. This partnership aims to bring a fresh and engaging take on the series for online audiences.
Key Details of the Partnership
- Fox remains the original producer and broadcaster of The Soup.
- Kids at Play, a creative digital content company, will handle the revamped YouTube production.
- The collaboration is focused on adapting the show’s signature humor and style for a digital-first platform.
Goals for the New Version
- Reach younger audiences who primarily consume content on YouTube.
- Maintain the comedic and pop culture commentary that fans love.
- Innovate the format to better suit shorter, online episodes.
This collaboration reflects an increasing trend among traditional media outlets to develop content specifically designed for digital and social media platforms, ensuring a wider reach and engagement.
