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On August 2025, the LGBTQ+ advocacy organization GLAAD collaborated closely with showrunner Patrick Macmanus during the development of a new serial-killer drama series. This partnership aimed to create a narrative that is not only compelling and genre-defining but also sensitively represents LGBTQ+ characters and issues. The collaboration notably involved GLAAD advising Macmanus on content boundaries to ensure responsible storytelling, signaling a deliberate effort to avoid stereotypical or harmful portrayals often found in similar genres.
How We Got Here
Serial-killer dramas have historically been a popular staple on television, often focusing on psychological thrillers that captivate audiences with intense storylines. However, these narratives have sometimes fallen short in terms of diverse and respectful representation, particularly concerning LGBTQ+ characters. Patrick Macmanus, known for his nuanced writing and character development in past projects, sought to innovate within this genre by integrating authentic LGBTQ+ perspectives.
GLAAD, with its longstanding commitment to promoting positive media representation of LGBTQ+ individuals, has advised various media productions to reduce harmful stereotypes and enhance inclusivity. Their involvement in Macmanus’s project reflects a growing recognition within the entertainment industry of the importance of intersectional perspectives in storytelling.
Why It Matters to Hollywood
This collaborative approach marks a notable shift in how Hollywood tackles traditionally sensationalistic genres. Engaging advocacy groups in the creative process demonstrates a broader industry trend toward accountability and cultural sensitivity. For the serial-killer drama genre, this could herald a new era where entertainment value is balanced with social responsibility.
From a business perspective, fostering authentic representation can:
- Expand viewership
- Mitigate backlash from underrepresented communities
- Position studios and creators as progressive
- Appeal to a more socially conscious audience
The influence of GLAAD in this capacity underscores the increasing impact advocacy organizations hold over production content and creative decision-making.
Response from Stakeholders
Patrick Macmanus has acknowledged the challenging but rewarding dynamic of working with GLAAD, noting that the process pushed him to reconsider certain narrative choices. “If you choose to step on that landmine, we just want you to know that you’re doing it,” he remarked, highlighting the transparent guidance provided by the organization.
GLAAD representatives emphasized their role in educating creatives about subtle nuances that often go unnoticed but are significant to LGBTQ+ viewers. Industry analysts have noted that such collaborations are likely to become more common, potentially setting new standards for responsible depiction in genre television.
Fan reactions have so far been tentative but optimistic, with many expressing hope that this drama will avoid common pitfalls and offer a fresh perspective in its portrayal of complex characters.
Looking Ahead
The drama series is currently in production with an anticipated release in early 2026 on a major streaming platform. Continued involvement by GLAAD is expected throughout the production cycle to maintain adherence to agreed-upon guidelines. This ongoing partnership could serve as a model for future projects aiming to merge compelling storytelling with conscientious representation.
The industry will watch closely to see how audiences respond upon release, potentially influencing how studios approach similar content moving forward. There may also be further discussions around the role of advocacy organizations in shaping narratives beyond this genre, reflecting a broader cultural shift within Hollywood’s creative processes.
In summary, the collaboration between GLAAD and Patrick Macmanus on this serial-killer drama represents an important development in Hollywood’s approach to storytelling. It underscores a growing commitment to inclusivity and sensitivity, particularly within genres that have historically overlooked or misrepresented marginalized groups.

